作为南欧地区最具影响力的巴士与客车专业展会，2026 年国际客车展（FIAA）将于 9 月 22 日至 24 日在马德里国际展览中心（IFEMA MADRID）7 号与 9 号展厅盛大举办。这是该展会第十六届盛会，为期三天的时间里，全球行业目光将聚焦于此，这里将成为制造商、运营商、车队管理者及公共机构的核心交流平台，共同探索客车领域的前沿创新与未来趋势。聚焦行业全链条：展品与资源全覆盖
2026 FIAA 将全方位呈现客车行业的核心产品与服务，从完整车辆（底盘、车身）到零部件、配件，再到前沿技术解决方案，覆盖维护服务、交通基础设施、行业协会组织等全产业链环节。无论您是想展示最新研发的客车模型、高效的车队管理技术，还是寻求可持续交通的合作机遇，都能在这里找到精准对接的资源。
目前，展会参展通道已正式开启，有意向的企业可通过主办方中国区办公室直接递交申请，抢占南欧市场推广的黄金席位。展会现场不仅设有专业展区，还将同步举办行业会议、研讨会及 networking 活动，为参展商搭建 “展示 + 交流 + 合作” 的多维平台，助力企业高效拓展商业人脉，挖掘潜在合作机会。
发力国际化：吸引全球买家，开拓新市场
为进一步提升国际影响力，2026 FIAA 正积极联动全球战略市场的当地公路客运协会，全力吸引国际买家参与。同时，展会还将推出 “特邀买家计划”，定向邀请行业关键客户出席，为参展商打通进入新市场的通道 —— 无论是欧洲新兴市场，还是全球其他潜力区域，都能借助展会平台找到业务增长的新突破口。
这一系列国际化举措，延续了2024 年 FIAA 的强劲势头。回顾上一届展会，2024 年 FIAA 实现了全方位增长：专业观众数量达 1.1 万余人，较 2022 年增长 57%，其中 16% 来自全球 48 个国家的国际观众；参展企业 100 家，占据西班牙市场 85% 的份额。2026 年，展会将在这一基础上持续突破，为行业搭建更广阔的国际合作桥梁。
同期活动精彩纷呈：洞察趋势，见证行业标杆
除了核心展区，2026 FIAA 还精心策划了丰富的同期活动，让展会成为行业趋势分析、深度研讨与思想碰撞的平台。其中，备受关注的 “年度迷你巴士奖”（Minibus of the Year Awards）与 “年度可持续巴士奖”（Sustainable Bus of the Year）将再度揭晓 —— 前者表彰行业关键细分领域的研发成果，后者聚焦创新与可持续发展实践，两大奖项不仅为展会注入差异化价值，更将推动 FIAA 在国际舞台的影响力进一步提升，巩固其行业权威地位。
此外，系列专业研讨会将围绕“可持续 mobility”“智慧交通技术”“2030 议程下的行业责任” 等热点议题展开，邀请行业专家、企业代表及政策制定者共同探讨，为参会者提供洞察行业未来的第一手信息。
关于FIAA：南欧客车行业的 “风向标” 展会
FIAA 是每两年举办一届的专业客车展会，堪称西班牙与葡萄牙地区巴士车队服务、材料及零部件销售的领军平台，同时也是 “欧洲年度迷你巴士奖”（MINIBUS OF THE YEAR）的官方举办地。作为客车领域技术创新的 “展示窗口”，FIAA 涵盖客车、巴士、车身、服务及零部件等全品类创新成果，在 “市场推广、技术创新、行业知识分享” 三大核心领域发挥着不可替代的作用。
在全球可持续发展浪潮下，FIAA 更是行业践行绿色使命的重要载体 —— 这里不仅展示中长途可持续出行的最优解决方案，更见证着企业对 2030 议程的承诺：参展企业可通过展会公开自身在减少客运行业环境负面影响方面的投入，传递行业绿色发展的坚定决心。
为何选择2026 FIAA？五大核心优势不容错过
全产业链对接平台：作为公路客运行业全价值链的商业交汇点，能精准链接制造商、运营商、分销商、公共机构等所有关键角色，高效匹配合作需求。
超大规模展示空间：4 万平方米专属展区，聚焦客车产品与服务，是西班牙与葡萄牙地区行业规模最大的商业与业务平台。
高性价比参会体验：展会交通便捷、临近商业核心区，参会时间与预算成本更低，无需长途奔波即可对接全球资源，这样的优势在全球范围内都属稀缺。
未来趋势洞察窗口：在这里，您能获取影响企业未来发展的关键信息与前沿经验，无论是技术创新还是市场动态，都能抢先一步掌握。
全方位推广支持：展会提供专业的传播与推广工具，助力参展商最大化曝光；同时，行业专业媒体全程报道，确保新产品、新服务能快速触达目标受众。
高规格机构参与：展会拥有强大的“机构议程”，公共管理部门、行业组织及权威机构的高层代表将出席，为参会者搭建与政策制定者、行业领导者对话的桥梁。
2026 年 9 月 22 日 - 24 日，马德里国际展览中心，FIAA 邀您共赴南欧客车行业的年度盛宴，在创新与合作中，开启行业发展的新征程！
参展行业
2024展商名单
Exhibitor list :https://www.ifema.es/en/fiaa/exhibitors/catalogue
FIAA
International fair of Bus and Coach
FIAA announces 2026 edition: the most important bus and coach event in southern Europe
From 22 to 24 September 2026, IFEMA MADRID will host manufacturers, operators and fleet managers, who will present a complete range of vehicles, products and related services.
Madrid will once again become the main meeting point for the bus and coach sector, with the sixteenth edition of the International Bus and Coach Fair (FIAA), to be held from 22 to 24 September 2026 in Halls 7 and 9 of IFEMA MADRID.
For three days, FIAA will consolidate its position as the leading trade fair in southern Europe, a place where manufacturers, operators, distributors, fleet managers and public administrations will discover first-hand the main innovations in complete vehicles - chassis, bodywork, components, accessories and technology - as well as solutions in maintenance, transport infrastructure, services, associations and organisations in the sector. Exhibitors looking to participate can now apply via the website Exhibitors: how to participate | FIAA
Exhibitors will have the opportunity to showcase innovations in vehicles, technologies and collective transport solutions, in an environment that combines an exhibition, professional conferences, seminars and activities to foster networking and business relations.
Objective: international growth
In order to boost its international projection, FIAA is already working to attract international buyers, in close collaboration with local road passenger transport associations in strategic countries. This is in addition to an ambitious guest buyer programme, designed to ensure the attendance of key customers who will encourage exhibitors to open up to new markets with great opportunities for the industry.
These initiatives will follow on from the great progress made at the last edition of FIAA, held in 2024, when over 11,000 professional visitors attended (up 57% on 2022), of which 16% were international, from 48 countries, and 100 exhibiting companies (85% of the national market share).
Full schedule of parallel activities
Alongside the main exhibition area, FIAA 2026 will also feature a packed schedule of seminars, conferences and professional meetings, making it a space for analysis, debate and reflection on current affairs and the future of the sector. This programme includes the Minibus of the Year Awards, which recognise the R&D efforts of one of the most important segments of the industry, and the Sustainable Bus of the Year, highlighting innovation and sustainability. These awards add differential value to the event, projecting FIAA in the international arena and cementing its prestige within the sector.
What is FIAA?
FIAA is the biennial event where all manner of new bus and coach models are presented.
It is the leading fair in Spain and Portugal for the sale of services, materials and components for bus fleets,
as well as hosting the prestigious MINIBUS OF THE YEAR European award.
FIAA is a showcase for technological innovation in coaches, buses, bodywork, services and components.
FIAA covers three key market roles: marketing, innovation and knowledge.
FIAA is the showcase for a sector that is responsible for offering the best alternafives in medium and long-distance sustainable mobility.
At FIAA, companies in the sector will be able to showcase their commitment to the 2030 agenda by publicizing the investments they are making to ensure that the negafive impact of passenger transport is neutralized.
Why participate in FIAA 2026?
FIAA is the commercial meeting point for the entire value chain of the road passenger transport industry.
40,000 m2 of exhibition space for bus and coach products and services, making FIAA the main commercial and business platform for the sector in Spain and Portugal.
A great show that is easy to visit, close to your business, and requires little time and budget to attend. Very few countries in the world can enjoy something like this - make the most of it!
At no other event can you access so much information and experience that is so essential to the future of your business.
FIAA provides you with all the communication and promotion tools you need to make the most of your presence at the fair.
The presence of the specialised media at the trade fair ensures that all the new products are quickly disseminated.
Powerful Institutional Agenda with high-level presence of public administrations, organisations and institutions.
Previous edition summary
FIAA 2024 exceeded all expectations, being an edition of recovery and growth:
The number of exhibitors increased by 33% compared to the previous edition.
The exhibition area increased by 49%.
The number of visitors increased by 57% from 7,023 to 11,045.
International exhibitors also increased by 13%, international visitors by 78% and participating countries by 32%.
An audience of more than 953 million was reached in the media.
An institutional presence of the highest level.
